Finding Your Inner Compass: A Deep Dive into Meridian Counseling

Table of Contents

  1. Meridian: A Confluence of Body, Universe, and Mind

  2. Meridian Counseling: A Journey from a Dream to Reality

  3. The Meridian Philosophy: Accessible Mental Health for All

  4. Building a Community of Care

  5. Looking Forward: Innovation and Creativity in Mental Health

The Story of Meridian Counseling and the Journey Within

Welcome to a transformative journey of self-discovery and healing here at Meridian Counseling, a place where every individual is gently guided toward the process of finding their internal compass. In a world that is constantly brimming with challenges, changes, and unexpected trials, understanding oneself, our motivations, aspirations, and emotions, as well as maintaining healthy, fulfilling relationships are foundational to our personal growth, mental wellness, and overall happiness.

Meridian Counseling stands as a beacon of hope and guidance amid life's challenges for many of our clients. Our therapeutic philosophy offers a unique, holistic, and comprehensive approach to mental wellness, where the physical, emotional, and mental aspects of our being are given equal importance.

Our ultimate goal is to help individuals navigate through the complexities of life and find their unique direction, leading to self-fulfillment and a balanced life. We believe that everyone has the potential to create their journey towards mental health, fulfilling relationships, and higher life satisfaction, we are here to provide the necessary guidance and support.

Meridian Meaning: A Confluence of Body, Universe, and Mind

The term "Meridian" holds a depth of symbolism, deeply rooted in ancient philosophies and beliefs. The meridians are understood to be the invisible pathways through which the life force, or chi, flows, connecting the human body and the universe in a beautiful, harmonious dance of existence. This concept is much more than a simple reference to geographical directions. Instead, it signifies a deeper, more profound alignment and balance within ourselves and with the multitudinous cosmic energies that surround and permeate us. The conscious choice of the name 'Meridian' for a counseling center is a powerful reflection of our commitment to guiding individuals on their journeys toward achieving internal harmony and well-being. It acknowledges the intricate, complex connections that exist between our mental health, physical health, and spiritual well-being. It's an affirmation of the belief that our overall health and happiness lie in the balance of these interconnected aspects of our existence.

The Compass Logo: Navigating Towards Internal Values

The logo of Meridian Counseling, a compass, is not just an ordinary symbol. It carries a deep significance that is intertwined with the center's core philosophy. This philosophy is about navigating the ups and downs of life by following the guiding light of one's internal values system. The compass logo, in all its simplicity, serves as a visual metaphor for this philosophy. It is a perpetual reminder to clients that, just as a compass unwaveringly points north, there is an inherent mechanism within each of us. This internal compass guides us towards our true purpose, our deepest insights, and our overall well-being.

The founder of Meridian Counseling, Sandra Kushnir, carries the same emblem in a more personal manner. She has a compass tattoo on her ankle, serving as a daily reminder of her mission. The compass logo also represents a reminder to our clinicians to always guide our clients in their journey of self-discovery, by helping them uncover and follow their unique paths in life guided by their own personal values system, and also emphasizes the importance of embracing and understanding the cultural diversity of the world around us, believing that this understanding enriches our paths and broadens our horizons to seek to understand other cultures and people by keeping an open mindset, learning and traveling.

Sandra Kushnir: The Heart and Soul Behind Meridian Counseling

image of Sandra Kushnir the founder of Meridian Counseling.

At the heart of Meridian Counseling's roots lies the inspirational story of Sandra Kushnir, a visionary whose life journey is a powerful testament to resilience, passion, and the relentless pursuit of dreams. Sandra, as a first-generation American, comes from a family that sought refuge and new opportunities in the United States after the USSR collapsed. It was this upbringing, steeped in the values of relentless hard work, prioritization of education, and the unwavering pursuit of one's dreams, that laid the foundation for her future achievements. The journey of Sandra, navigating through the challenges and triumphs of growing up in an immigrant family to eventually becoming the founder of a leading mental health practice, by her early thirties speaks to the human ability to overcome obstacles when you have a creative, purpose-driven, and soul-rooted desire to make a meaningful difference in the lives of others.


Being a young, female founder has its challenges, such as confronting industry stereotypes and overcoming doubts about competence. Sandra has faced these hurdles with a positive mindset and a passion to turn skepticism into an opportunity to model expertise and leadership, setting a positive example for aspiring female entrepreneurs. Sandra's success disrupts traditional narratives about who can be a leader in the business world, particularly in the mental health sector. By leading Meridian Counseling, she not only contributes to changing the face of entrepreneurship but also encourages a culture of inclusivity and diversity within the industry. Her journey embodies the essence of breaking barriers and demonstrates the profound influence that determined, young female leaders can have.

Meridian Counseling: A Journey from a Dream to Reality

Meridian first started as a sole private practice, with a clear goal: to destigmatize mental health and make high-quality counseling services both accessible and affordable to all those in need. The mission was crystal clear, therapy had to be re-branded to modern times, by creating more modern office spaces, leaning into new therapeutic approaches and research, integrating technology healthily and productively, and addressing the changing needs of a younger generation. The vision was to create a nurturing space where therapy was not seen as an unattainable luxury, but rather a tangible, reachable resource for everyone. This vision, fueled by unwavering commitment, forward-thinking mindset, and passion, began to shape the future of Meridian, building it into what it is today. As the demand for in-network therapy services rapidly escalated, Sandra's solo venture soon expanded. Meridian, staying true to its core mission, grew rapidly into a pioneering, fully insurance-based therapy practice. Today, it stands proudly as one of the leading therapeutic institutions in California, continuing to break barriers and redefine the landscape of mental healthcare services.

Clinician-Owned and Proud: Setting Meridian Apart

Despite the competition from tech giants like BetterHelp, Rula, and Headway. Meridian has not only managed to grow and thrive, but it has also done so without compromising the personal touch and quality of care that forms the very core of its identity. This clinician-owned model, which diverges from the typical profit-driven approach, ensures that the primary emphasis remains fixed on delivering exceptional care to its patients. This approach puts the patient's well-being at the forefront, thereby setting a praiseworthy and inspiring standard in the mental health industry. In a field that is increasingly becoming saturated with impersonal, profit-driven models, Meridian's patient-centric approach is both refreshing and commendable. Sandra and Kevin have both decided to forgo taking VC funding and allowing investors to impact decisions. Instead, the entire company has been bootstrapped through reinvesting profits to retain integrity, and quality control over the program, the client, and the clinician experience.

Quality Care Through Quality Clinicians

Meridian Counseling is known for providing its clients with the highest quality of care. We have a meticulous approach to hiring clinicians, where only the most qualified and dedicated candidates are selected. What sets Meridian Counseling apart from others is the ongoing training and development opportunities it offers to its clinicians. These opportunities allow them to stay on top of the latest research and techniques, thus making sure they provide the most effective care possible. Meridian Counseling understands and acknowledges that the cornerstone of exceptional care lies in the expertise and empathy of its therapists. Therefore, the organization goes to great lengths to ensure that its team of therapists is well-equipped, both in terms of knowledge and skills, to meet the diverse needs of its clients. By doing so, Meridian Counseling not only caters to the unique therapeutic needs of each of its clients but also fosters a culture of excellence and compassion within its ranks, setting a high standard of care for the industry.

Building a Community of Care

Meridian Counseling cherishes diversity and honors the unique essence of all humanity. It is a place where clients, as well as clinicians, can feel genuinely understood, appreciated, and valued for who they are. This shared understanding forms the basis of our strong, nurturing community. We are committed to creating a warm, welcoming environment that fosters a sense of belonging and acceptance. It's a place where individuals can express their feelings without judgment, and where they can feel safe and secure. The emphasis on building genuine, safe, and trusting relationships is a fundamental cornerstone of Meridian's therapeutic approach.

This focus on relationship building with both clients and providers, not only promotes a shared journey of growth and healing but also creates a supportive framework where individuals can explore their potential and navigate life's challenges. At Meridian, we believe in the transformative power of collaborative work, and we recognize that every individual's journey is unique. It is this belief that shapes our company culture, creating a space for personal exploration, self-discovery, and ultimately, healing.

Looking Forward: Innovation and Creativity in Mental Health

Our leadership team is committed to exploring and integrating new approaches and methodologies in mental health care, continuously pushing the boundaries of traditional practices. We believe that by encouraging creativity in problem-solving and treatment design, we can make a significant difference in our clients' lives. We have cultivated an open and receptive atmosphere where feedback from both staff and patients is not just welcomed but actively sought to improve our services. This commitment to active communication allows us to continually improve and adapt to the needs of our patients. Concurrently, we believe in celebrating the achievements of both our patients and our team, recognizing that each success, no matter how small, is a step towards better mental health for our community. In this way, Meridian Counseling fosters a dynamic and evolving environment that is both nurturing but also forward-thinking, ensuring that we stay at the forefront of mental health care practices.

The Meridian Philosophy: Accessible Mental Health for All

Meridian Counseling holds a key belief at its core - the idea that the quality of care is directly linked to the quality of the clinicians providing it. This foundational philosophy has been the driving force behind Meridian's efforts to attract and retain therapists of the highest caliber. But, Meridian's mission goes beyond merely recruiting outstanding therapists. It also involves making mental health services as accessible as possible to a broad range of individuals. This commitment to accessibility reflects Meridian's understanding of the critical importance of mental health care in our society. Meridian's dedication to excellence and continuous improvement in mental health care is further evidenced by its CARF accreditation and its CAMFT-approved CE training program. These not only serve to validate Meridian's high standards but also underscore its unwavering commitment to upholding and advancing the standards of mental health care.

Why Choose Meridian Counseling

When you choose Meridian Counseling, you're not just selecting a mental health service provider, but rather entrusting your mental health journey to a team that is committed, compassionate, and with a high level of expertise. Our team is unrelentingly dedicated to ensuring that every client feels heard, understood, and supported in their journey towards improved mental health. With strategically located offices in both Los Angeles and Utah, Meridian Counseling is well-positioned to serve a wide array of clients. Our commitment to offering a range of services tailored to meet the needs of diverse populations stems from our belief that quality mental health care should not be a privilege, but a fundamental right accessible to all. Therefore, whether you're seeking individual therapy, group therapy, or specialized mental health services, you can trust Meridian Counseling to provide a conducive and inclusive environment for your healing journey.

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